About me

About me

About me

Let's create amazing stuff together!

I’m fascinated by how people think, decide, and experience the world. This curiosity that makes me read about psychology and human behaviour.
I paint watercolors, play the ukulele, and practice yoga to stay grounded and creatively balanced.
I’m drawn to real life stories and to observing how culture shapes experience (in films, in travel, and in everyday moments) and I find genuine joy in cooking while I listen music.

I’m fascinated by how people think, decide, and experience the world. This curiosity that makes me read about psychology and human behaviour.
I paint watercolors, play the ukulele, and practice yoga to stay grounded and creatively balanced.
I’m drawn to real life stories and to observing how culture shapes experience (in films, in travel, and in everyday moments) and I find genuine joy in cooking while I listen music.

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CORE EXPERTISE

CORE EXPERTISE

CORE EXPERTISE

Strategic Product Design & Prototyping

I lead end-to-end design lifecycles, translating complex requirements into intuitive, scalable interfaces. I specialize in prototyping and high-fidelity design using Figma and AI tools, ensuring seamless handoffs to engineering teams.

Cross-Functional Collaboration

I thrive in Agile environments, acting as the bridge between product, design, and development. Using Jira, Miro, and Lucid, I facilitate workshops, align stakeholders, and ensure clear communication across global, bilingual (English & Spanish) teams.

Web Accessibility (WCAG 2.2)

I champion inclusive design from the ground up. I ensure that all digital products I touch meet strict WCAG 2.2 standards, creating equitable, barrier-free experiences for all users.

Data-Driven Research & Experimentation:

I don't just design, I validate. I leverage a robust stack of qualitative and quantitative tools, including UserTesting, UserZoom, Hotjar, and Looker, to uncover user insights. I actively drive continuous iteration through A/B testing using Optimizely and AB Tasty.

AI-Augmented Workflows

I stay ahead of industry curves by integrating AI into my daily operations. Using tools like Figma Make and Lovable, I automate repetitive UI tasks, accelerate prototyping, and synthesize research data faster, freeing up time for high-level strategic thinking.

Technical Execution & Fast-Paced Delivery

I actively bridge the gap between creative vision and technical reality. By combining design with a deep understanding of development processes, I ensure that products are not only aesthetically pleasing but also technically viable and fast to build.

Discover my Insights Personal Profile here

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